As an early adopter of low-carb beers, I am loathe to lower the boom so quickly on new entrants to this market. I must, however, lower the boom on a beverage that has traded too much on single entendre marketing and the low carb trend, whilst forgetting that the beverage has to be more than just potable to warrant a repeat visit.
Cheeky Blonde is potable, but that is it. It has no discernable taste and eating brussel sprouts is probably more exciting. A cliched label (see accompanying photo) with a lipstick bottle top should also not be enough to overcome a complete lack of taste. Good luck to the Kiwis responsible for brewing this for having a crack, but hopefully the Australian public is not so gullible.
Avoid at all costs.
Sorry but you are dead wrong. This beer is a sensational entrant into the blonde beer market and the marketing is genius, after all the main consumers of beer are blokes and who wouldn’t be attracted to a bottle with a seductive blonde and full, firm set of moist lips on the cap. Better than Pure Blonde. Beer snobbery in full effect.
Original review was correct. No taste, little body, not to be repeated.
This beers biggest offense is that it is not low carb. It’s name and claim are misleading. It contains 4 times as many carbs as Pure Blonde. That’s more carbs than a regular Australian beer. Stick to Aussie made products like Pure Blonde, Carlton Natural Blonde or if you want a great beer experience try Fat Yak or Big Helga.