The Chillsner
via Cool Material

You’re probably familiar with the Corkcicle. It’s a super-handy way to keep your white wine chilled and covered without watering it down. Only issue is, white wine isn’t really our go-to drink. That honor belongs to our good friend, Mr. Beer. Well, the folks who created the Corkcicle have heard our cries and have given us the Chillsner. The Chillsner is the first ever in-bottle beer cooler you can drink through. Simply toss it in the freezer for 45 minutes, take a sip out of the beer you’re going to put it in, then pop in the Chillsner and you’re good to go. Each purchase includes two Chillsners, a freezer storage case, and two instructional coasters. No more warm beer and no more funky koozies.
Stylish Suds: Check Out This Font-Tastic Beer Concept
via Food Republic
Chances are, you’ve never heard of Akzidenz-Grotesk, the century-old typeface font that resembles Helvetica in its simplicity and clean lines. Neither had we — until we saw it emblazoned all over these cool longnecks.
In a conceptual series comprising six beer types, the Lisbon-based designer João Andrade gives us all a reason to raise our glasses (er, bottles) to his favorite font. Since Germany is the third-largest importer of beer, and Akzidenz-Grotesk originated in Berlin where it was used by printers, the marriage of the two seemed both appropriate and appropriately random. In the examples below, each label’s typeface varies in weight and width according to the level of alcohol in each beer.
We love the concept — the more innovative and forward-thinking label designs, the better — though we’d probably discourage anyone from actually using the word “grotesk” in a beer name.
In designer João Andrade’s world, Akzidenz-Grotesk beer would exist in five varieties: light, medium, bold, super and extra (shown above).
Full story over at Food Republic
The Buddy Cup
Budweiser Brazil has been at it again… The Buddy Cup (not a sexual position) comes with a QR code and built-in chip that connects it to your Facebook profile, so every time you toast some rando [sic] at a Bud-sponsored event, they gain instant access to your Facebook life.
Because the world needs another uselessly hi-tech advertising innovation, and because the bar for being Facebook friends these days needs to be even more like blinking at a stranger passing on the street.
Brought to you by Agencia Africa, which was also responsible for Bud’s less idiotic Will.i.am magazine ad that doubled as a vinyl record.












